Wednesday, November 23, 2011

We are pleased to announce....

Our line of all natural mineral makeup and hair care products will be available for sale soon. Lipsticks and Eyeshadows in vibrant shades for the Holidays. Lipsticks, Glosses and Eyeshadows available before December 5th! Watch our site and the Yukon News for details! 

Not all mineral makeup lines are the same - know what you are buying!
Mineral makeup is the a good cosmetic choice for people wanting to use only pure products on their skin. Mineral makeups' main components are naturally occurring or mined materials from the earth, such as titanium dioxide (a natural sunscreen), zinc oxide (a natural anti-inflammatory) and iron oxides. These minerals are finely ground and purified before going into the products you find in stores. The best mineral makeups are free of fragrances, preservatives and chemicals that conventional makeup contains. 

There are no set regulations from Health Canada or the FDA on what constitutes a mineral makeup, which means that any product containing mineral powders as a main ingredient can be labelled as such. To find the purest product, look for ones that don’t contain chemicals such as bismuth oxychloride (a commonly found by-product of lead refining that’s thought to cause acne and micro tears in skin) and added colours, binders and preservatives.

Why you might like it…
It's an especially good choice for those with sensitive or reactive skin since it usually contains fewer additives. Mineral makeup is also waterproof and photo-stable (meaning it won’t degrade because of sun exposure), offers a smooth finish, absorbs excess oil, and is economical because a little goes a long way. Another benefit: Titanium dioxide and zinc oxide have anti-inflammatory properties and can have a calming and soothing effect on skin, especially in mild to moderate cases of acne, rosacea, psoriasis and eczema. 

…and why you might not
Mineral makeup isn’t designed to conceal skin conditions or issues such as vitiligo, dark pigmentation, bruising or birthmarks. If you tend towards naturally dry skin - use a cream or oil base before applying foundation powders and blushers. Minerals tend to absorb excess oils which can leave your skin looking flaky or dry if applied alone. In the Yukon because of our long dry winters this can be especially problematic. Remember to drink lots of fluids and hydrate your skin with good quality oils, lotions and creams. Good makeup looks best on a great canvas!

** Our products contain titanium dioxide and zinc oxide (which are naturally occurring, mineral makeup offers some natural sun protection. That said, it doesn’t replace the need for a sunscreen or block when you’re going to be exposed to the sun.


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